DRIP is a conceptual social gaming app that transforms style into a competitive sport for Gen Z. It gamifies fashion by allowing users to rate outfits, climb leaderboards, and earn status through consistent style. Moving beyond the ambiguity of "likes," DRIP provides a direct, fast-paced, and addictive platform for style validation.

For teenagers and young adults, fashion is a primary form of self-expression and social currency. However, digital feedback on platforms like Instagram is often limited to generic likes from friends, failing to answer the core question: "Is my style actually good?" This creates a market gap for a focused, honest, and engaging feedback loop that treats style with the same competitive energy as gaming or sports.